On October 23, Liu Guowei, member of the Standing Committee of the Weifang Municipal Party committee and director of the Organization Department, and his party went to Huashan 667 hectares hazelnut planting demonstration base to investigate, innovate and improve the "Zhucheng model". Accompanied by sang Fuling, Secretary of Zhucheng municipal Party committee, Cui Xin, member of the Standing Committee and director of Organization Department of Zhucheng municipal Party committee, Zhang Lei, Secretary of Huanghua town Party committee, and Wang faming, deputy secretary.

Zhang Chongkang, member of the Party group of Zhucheng forestry development center and first Secretary of Huashan hazelnut industry, made a report on Party construction. Under the strong leadership of the superior party organization, the Party branch of the company realizes the healthy development of the industry through the joint construction of organizations, the linkage of Party members and the marriage of talents. The company adheres to the guidance of Party construction, promotes the co construction and sharing of production Park, living community and ecological scenic area, and accumulates strength for innovation and promotion of "Zhucheng mode"!

Sang Fuling, Secretary of Zhucheng municipal Party committee, reported the development process of Huashan hazel industry to the research leaders. As an old Party member, Wei Benxin, who was over 60 years old, was supposed to live a happy life. However, he gave full play to the spirit of Yugongyishan in the new era, took the initiative and devoted most of his life savings to completely transform the barren mountain into a high standard hazel plantation, realizing the ecological construction and ecological protection Industrial Development and poverty alleviation and development have a win-win effect. We should mobilize the majority of Party members and cadres to learn from Wei Benxin, an advanced model, and all competent departments should support him from all aspects, so that those who have responsibility, passion, dare to do things, can do things and accomplish things have a position, and carry forward the entrepreneurial spirit. Like Wei Benxin, the veteran party members who never forget their original intention, bear in mind their mission and dare to do things are respected.

Wei Benxin, chairman of Zhucheng gonghao hazelnut planting professional cooperative and founder of Weizhen brand, reported the development of hazelnut industry.

Careful investigation, scientific argumentation, bold decision-making and quick action. With the strong support of leaders at all levels, Huashan hazelnut has built the whole industry chain of hazelnut seedling breeding, demonstration planting, intensive processing and warehousing logistics. The company takes the lead in establishing the hazelnut industry technology innovation strategic alliance in Shandong Province. Through the open alliance, it promotes resource sharing, accelerates innovation and R & D, promotes the improvement and upgrading of hazelnut industry chain, and drives the development of Shandong, Henan, Hebei and other provinces Jiangsu hazelnut planting area is nearly 2667 hectares. Hazelnut milk, hazelnut oil, hazelnut snack food, hazelnut noodles and hazelnut raw material series products have been developed successively. Among them, hazelnut milk is the first in the world, creating a new category of plant protein beverage in China.

The interests of enterprises, communities and farmers are closely linked to achieve three wins. Only by timely paying the land rental fees and employees' wages to the village collectives and farmers can the enterprise win the support of the community and employees. What the enterprise earns is the vitality of hazel trees, the future money, and the money of "Weizhen" brand's deep-processing products at home and abroad. The construction of the production park has increased the collective accumulation at the community and village level. All the villagers are recruited to work in the park, and the nearby farmers become industrial workers in the park, with an annual income of more than 30000 yuan.

At the same time, we should do a good job in the "enterprise + community + farmer" interest connection mode. The management and investment before the peak fruit period, after entering the peak fruit period, we contracted to the community company and professional cooperatives for joint operation. Our technicians and management mode, the village agricultural company is responsible for the management of hazelnut trees. Under the condition of ensuring the land rent and workers' wages, all the benefits are given to the community and farmers, The company pays close attention to the intensive processing of products, makes money by improving the added value of products, and creates an industrial community with "all risks and shared interests". It is committed to making the industry grow stronger, making people's life better, improving the production Park and making the ecological scenic spot more beautiful.

Establish brand awareness, sing the voice of industrial integration development. Strengthen brand awareness, with the help of various platforms to promote hazelnut industry, improve industry influence. In July 2019, the company hosted the 5th China (Zhucheng) hazelnut technology and industry development seminar and Shandong hazelnut industry on-site observation meeting; In July 2020, China (Zhucheng) hazelnut Development Forum was held, and it will be held once a year. Zhucheng hazelnut industry has played a leading role in the development of the industry.

The company implements the whole industry chain mode of "trinity of enterprises, communities and farmers" with the integration of three industries, driving the continuous development of the surrounding people internally, and jointly building and building hazelnut base externally. Through the alliance, the whole hazelnut industry chain will be shared, the "Weizhen" town will be built, and the "Zhucheng mode" will be enriched and developed!

According to the documentary of the development process of Huashan hazelnut industry, the research leaders pointed out that the company should adhere to the integration of trade, industry and agriculture, agricultural industrialization, leading by market, leading by base, linking farmers by base, and integrating trade, industry and agriculture, planting, breeding and processing, production, supply and marketing. And accelerate the adjustment of agricultural structure, promote the integration of primary, secondary and tertiary industries of the company, promote the integrated development of "industry oriented, building characteristic production Park + livable oriented, building new living community + Green based, building beautiful ecological scenic spot", deeply promote the co construction and sharing, and constantly innovate and improve the "Zhucheng mode".

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